YOU’RE ONE OF OUR KIND

We’re a FUTURE THINKING brand, packaging design and e-commerce agency. We work with anti-bland brands who redefine our world.

WHAT WE DO

We create commercially minded, strategically powered, product led brand experiences across identity, packaging and ecommerce by intersecting your brand magic with the dreams of your customer.

HOW WE WORK

Through our 1:1, journey led, intentional process, we co-create brands that say the right things to your kind to build long lasting brand resonance, whilst mentoring and empowering you from inception to launch.

OUR APPROACH

You’ll deeply understand your brand in ways you’ve never considered whilst we show you how to leverage you and your brands’ unparalleled potential in a commercial market landscape.

OUR SPECIALISMS

BRAND STRATEGY
Brand audit
Brand naming
Brand positioning
Copywriting
MARKET ANALYSIS

BRAND DESIGN
Identity Design
Packaging Design
Brand Guidelines
Social Media Ideation

ECOMMERCE
WEB STRATEGY
SHOPIFY DESIGN
DEVELOPMENT
PHOTOGRAPHY
PRODUCT COPY

SELECTED PROJECTS

HONEST & GOOD
skincare

Brand & packaging
Naming

MOOD OILS
OILS // WELLNESS

Brand & packaging
Naming
E-COMMERCE

DESPIERTA
TEA // HERBAL POTION

BRAND & PACKAGING
E-CCOMMERCE

MADRE
KOMBUCHA

Brand & packaging
Concept

ILO

Brand & packaging

WE co-create with brand visionaries who see a brighter future fuelled by their beauty, health or wellness brand; those who reinvent and redefine our world with their product. WE believe that better is never beige and that dull is never in your DNA.

about

Our Kind is founded by Laura Evans; digital entrepreneur, product lover and brand and packaging designer with 10 years of brand industry experience.

Laura works closely and 1:1 with motivated and bold startups or established brands who are on a mission to realise revolutionary, out of the ordinary brands; that stand out in the sea of same.

INSTAGRAM

Better brands go beyond trendy styling and fast turnaround. We design with long-term brand resonance as our linchpin.

To see what else we’re up to, follow along here.

@lauraevans.co